Seminars

At Mitsue-Links, we`ve been holding free seminars on web-related topics since July 2004.

Through our seminar content, we endeavor to share know-how on a variety of current trends and themes. We typically host seminars on topics including web standards, SEO, site performance, web analytics, CMS, SNS, smartphone and multi-device support, UX, as well as accessibility themes related to WCAG and JIS.

Seminars continue to be held on a multitude of topics and remain incredibly popular. The summary below introduces some of our most recent seminars (please note seminars were held in Japanese).

Seminars in 2020

December

Pinpoint Seminar for Web Professionals / Entry Form Optimization - Best Practice (held online December 11, 2020)

Entry forms are necessary for website visitors to input and submit information. Whether utilized for enquiring, applying, or registering, entry forms are a common part of the web. In this seminar, from both UI design and UI development perspectives, we discussed entry form optimization best practices.

November

Mitsue Conference 2020 “Living with the Coronavirus: Mikata” (held online November 20, 2020)

For better website development and operation, six informative sessions were held on a single day – the themes covered were UX, Video, Accessibility, MA, system development, and online communication. Targeting webmasters, we shared advice and gave hints that were unique to the present “living with the coronavirus” era.

RFP Writing for Web Professionals (held online November 13, 2020)

MLC Planners, who’ve carefully read through countless RFPs for corporate websites, provided insights, with case studies, on how to prepare quality RFPs. Themes included how to frame a project and highlight particular issues, how to best approach development companies, and how to select the optimal vendor.

RPA for Operational Efficiency - Learning from Case Studies (held online November 10, 2020)

How are we, Mitsue-Links, utilizing RPA in the field of web production and what of kind impact is this having? Additionally, in what commercial situations will the implementation of RPA effectively enhance PR and marketing activities? To answer the above questions, the presentation introduced recent case studies before moving on to discuss, based on the latest RPA trends, how the technology could develop in the future.

October

Introduction to Web Accessibility 2020 (held online October 27, 2020)

For webmasters considering accessibility improvements, we introduced the importance and necessity of accessibility, shared the latest trends, and advised on how to best proceed with future improvements. We also presented accessibility verification methods that can be performed relatively easily using browser extensions.

Design Guidelines for Enhanced Branding (held online October 23, 2020)

In this seminar, we discussed the significance of creating design guidelines and reaffirmed the importance of branding. We then shared insights on how such guidelines can be used to achieve two of the most important goals for corporate webmasters: improving operational efficiency and maximizing conversions.

Web Accessibility with Screen Readers (held online October 16, 2020)

In this seminar, which focused on visual impairments and web use, a blind engineer demonstrated the basic functions of screen readers and how they are used to access online information. In addition to reaffirming the necessity and importance of accessibility, this seminar afforded attendees an opportunity to deepen their understanding of how some users access web content through voice alone.

Pinpoint Seminar for Improved Communication / Utilizing Video for Non-face-to-face Communication (held online October 2, 2020)

As online communication has become mainstream due to the novel-coronavirus pandemic, highly appealing video content has become an indispensable medium for conducting corporate activities. In this seminar, we explained how to use video more effectively as a communication tool, how video differs from other mediums, and shared several case studies.

August

Pinpoint Seminar for Web Professionals / Core Web Vitals and Display Performance (held online August 21, 2020)

This seminar focused on page experience signals, including the Core Web Vitals, that Google plans to introduce.

Pinpoint Seminar for Web Professionals / An Introduction to Cloud Computing (held online August 18, 2020)

In recent years, the cloud (cloud services, cloud computing) has become increasingly deployed in corporate web management. Why has such action become a business trend and why is it so popular? Targeted at webmasters without engineering backgrounds, in this Pinpoint Seminar we explained the basics of cloud computing and its true value to the corporate web, as well as introduced recent case studies.

Pinpoint Seminar for Web Professionals / Thinking About Alternative Text for Images (held online August 7, 2020)

This seminar focused on one of the fundamentals of web accessibility, namely alternative text for images. We explained why alternative text is important, who it helps, and what issues can arise if appropriate alternative text is not provided.

July

Introduction to Web Usability/UX (held online July 17, 2020)

In recent years, there has been a much interest in the user experience (UX) of websites, from going beyond being merely "usable" and "easy to navigate" to "ensuring users want to revisit time and again." In this seminar, for website professionals who are new to the field, we explained usability and UX in an easy-to-understand way.

Using Accessibility Checking Tools 2020 (held online July 17, 2020)

In this seminar, we demonstrated how to use several accessibility check tools to better understand their advantages and disadvantages. In addition to the demonstration, we then gave an overview of how to proceed with ensuring accessibility compliance in general.

Global Website Quality Requirements 2020 (held online July 3, 2020)

We shared the expected quality requirements of a global website, followed by an overview of key trends and themes. We then introduced our bundled global website solution service, focusing on the value each service provides.

June

2020 Introduction to Web Accessibility 2020 (held online June 26, 2020)

For web professionals considering accessibility improvements in earnest, this session discussed the importance and necessity of accessibility, introduced the latest trends, then suggested how to proceed with the enhancements. The seminar also demonstrated how to perform accessibility checks using browser extensions, something which is relatively straightforward - even for those unfamiliar with web technologies.

Design Guidelines for Enhanced Branding (held online June 19, 2020)

In this seminar, we discussed the significance of creating design guidelines and reaffirmed the importance of branding. We then shared insights on how design guidelines can be used to achieve two of the most important goals for corporate webmasters: improving operational efficiency and maximizing conversions.

April

Web Design Trends 2020 (held April 15, 2020)

On April 15, 2020, we held our “Web Design Trends 2020” seminar for the third time. While initially planned for our head office`s seminar room, as is customary, due to the spread of the novel-coronavirus, we decided to hold event online – a first for our company. As per previous holdings of this seminar, Kazuhito Kidachi, corporate director and CTO, and Mayumi Endo, Art Director, provided an easy-to-understand explanation of web design trend forecasts for 2020.

February

Web Design Trends 2020 (held February 14, 2020)

In a seminar intended for corporate web managers considering website renewals or new developments, Kazuhito Kidachi, corporate director and CTO, and Mayumi Endo, Art Director, provided an easy-to-understand explanation of web design trend forecasts for 2020.

Introduction to Web Accessibility 2020 (held February 7, 2020)

As users with diverse backgrounds and needs use an increasingly varied array of devices to browse the internet, web accessibility has become an indispensable quality for businesses today. In this seminar, Kazuhito Kidachi, corporate director and CTO, introduced the fundamentals of web accessibility and subsequently shared some accessibility verification methods that web team members can immediately implement.

January

Web Design Trends 2020 (held January 10, 2020)

Our popular "Web Design Trends" seminar series is now in its sixth year. As usual, after touching on design trends which are gaining attention in the English-speaking countries, Kazuhito Kidachi, corporate director and CTO, and Mayumi Endo, Art Director, picked-up on significant developments and shared new ways of thinking. Speakers then introduced helpful information for webmasters considering the renewal of existing websites or development of new websites in 2020/21.

About International / Overseas Seminars

As of mid-2020, our seminar programs are only held in Japan. Furthermore, at this time, seminars are neither held in the English language nor is simultaneous interpretation available. On occasions where we jointly host a seminar with an international business partner, the seminar will most likely be held in English with a simultaneous interpretation to Japanese.

For more information on our services, timeframes and estimates, as well as examples of our work, please feel free to be in touch.